About Zoho CRM
Zoho CRM has established itself as a powerful and affordable alternative to enterprise CRM platforms. With a comprehensive feature set and competitive pricing, it's particularly popular with small to medium businesses.
The platform offers robust sales automation, marketing integration, and customer support tools. The Zia AI assistant provides predictions, anomaly detection, and workflow suggestions. Canvas design studio allows complete UI customisation.
As part of the broader Zoho ecosystem, it integrates seamlessly with Zoho's 40+ applications covering everything from email and documents to accounting and HR.
Pros & Cons
Pros
- Excellent value for money
- Highly customisable
- Zia AI assistant included
- Part of comprehensive Zoho ecosystem
- Free tier for up to 3 users
- Strong mobile apps
Cons
- Interface can feel dated
- Customer support varies by tier
- Learning curve for customisation
- Some integrations require paid plans
- Reporting could be more intuitive
